A DESIGN company in Huddersfield has been shortlisted for one of the industry’s most prestigious prizes.

The Engine Room Design Co Ltd is in the running for honours in the Design Effectiveness Awards, presented by The Design Business Association. The awards recognise the role of effective design plays in the in the creation of business.

The Engine Room was recognised for outstanding results driven by a brand identity project carried out for Holmfirth-based accountancy firm Balance. Darren Evans, creative director at The Engine Room, said: “A Design Effectiveness Award is the only one we've ever wanted to win and we're delighted that our work has been recognised for the return it

delivers, not just on look and feel.”

Balance gained a profitability growth of 500% as well as £50,000-plus of new business in the first year after the re-brand.

The awards take place in February in London.