More than 70 budding tycoons heard an inspirational talk from Brighouse-based young entrepreneur Jacob Hill at an event in West Yorkshire.
Jacob, who runs The Lazy Camper, selling camping kits in a bag to festival-goers, was speaking in his role as Virgin Media Pioneers’ Yorkshire and Humber Ambassador at the event, which was part of Leeds Business Week.
The talk was designed to give young people starting out in business the opportunity to learn about funding and marketing as well as give attendees the opportunity to discuss different issues facing start-ups in the area.
Jacob, who is also studying at Huddersfield University, said: “The event was a great success and it was great to see so many different people come along wanting to learn more about how funding and marketing can make a difference to your business.
“Hosting the Pioneers event and seeing the enthusiasm of the audience at the Yorkshire event filled me with confidence in the future of young entrepreneurs in this country.
“I am already looking forward to next year’s event.”
Jacob’s top tips include: Use social media to your advantage; forge alliances with other businesses related to your sector and support each other’s campaigns and promote each other regularly; mimic the big boys – not by copying but by using similar language, colouring and marketing ideas as your customers will instantly relate to it; use the free or cheap resources around you, including the help of family and friends, especially in the start-up stages as this will save a lot of money which can be used to get your product or service to the prototype stage.
Virgin Media Pioneers, a free, digital community connecting young, entrepreneurial talent, is running a series of showcases around the country to prompt more bright sparks to act on their big ideas.
Go to www.virginmediapioneers.com .
