A brand and design agency is helping to prepare students for their next step into the working world.
Award-winning design company The Engine Room, based at Leeds Road, Huddersfield, led a visiting lecture at Bolton University for final year graphic design students who are gearing up to enter the world of work.
The visiting lecture, delivered by brand strategy director, Lesley Gulliver, covered the business side of design, helping students to understand what employers might be looking for.
She said: “A strong creative portfolio is essential, of course, but so is an understanding of the role of design in business and indeed the business of design. “Deadlines, budgets, teamwork, client demands and changing briefs are all part of the daily challenges faced by designers and it’s important that graduates have an insight to this.”
