It’s one of the most iconic names in music. Now a Huddersfield music shop has upgraded its official Fender dealership status following support from a local business lender.
Keith Dawson Music, based at Marsh, has been upgraded to a Fender Select dealer, the second highest tier Fender has available, after receiving financial support from the Business Enterprise Fund.
“We’re the largest private music store in Huddersfield and have been a Fender stockist since the shop opened in 2007, so when they approached us to take on the commitment of becoming a higher acclaimed Fender dealer for the Kirklees area, it was an offer we couldn’t refuse,” said Keith Dawson, who also manages a music school above the shop.
“Fender recognised that we have built up a loyal custom in the area and were impressed with the full level of service we provide. As well as retailing, we offer a full repair service and run a successful music school during the evenings.
“To become an official Fender Select stockist, we needed to commit to a higher level of stock – but this came at a cost we couldn’t afford. We contacted our bank for support with the growth, but they couldn’t help at the time.
“My accountant passed on the details of Simon Jackson at BEF and within a month they provided the finance that enabled us to sign up for the commitment.”
The BEF loan has funded a shop re-fit, creating more space for the new stock and a contemporary environment to run the daily music school, which currently hires six tutors from local schools and bands who specialise in guitar, drums and piano.
