A CREATIVE agency has boost-ed its business in the lucrative Middle East market.
Think, based at Redbrick Mill, Batley, has been engaged by one of the largest visual communications and multimedia services companies in the United Arab Emirates.
Now its link-up with Emirates Neon Group (ENG) has brought a stack of work to the fast-growing Think team, led by managing director Paul Inman and chairman Paul Smith.
Mr Inman, who was previously a manager with design agency Attik in Huddersfield, set up Think less than three years ago.
Since then, it has completed a move to new offices at the Redbrick site – taking a whole floor of the nearby Skopos mill building.
It has increased staffing to 17 – covering public relations, website design and build, market research and branding.
Other senior team members include brand director Michelle Edgar-Parsons, creative director Simon Glenn, business development director Alan Baker, creative director Simon Glenn and digital director Mark Jackson.
Mr Inman said: “When I was first developing the concept for Think, I set out to be the best in the business.
“In today’s global market that means opening up our work to an international audience.
“Yorkshire has always inspired me and I am pleased that we are in a position to offer our experience of global markets to local clients.
“Our ambition isn’t born out of arrogance. It is a belief that great work and a team of talented people, who genuinely love what they do and never stop searching for new ways to do it, can create waves anywhere in the world.
Our relationship with ENG is testament to that.”
Think says that through ENG it has won several high-profile UAE accounts – including Dubai’s newest radio station Coast 103.2 fm and global property developer Ruwaad.
With full-time marketing and PR functions already based in the UAE, additional services are managed by the UK teams.
Closer to home, the agency continues to work with some of the region’s highest profile brands, including Victoria Quarter – the premier shopping venue in Leeds – and hotel operator Tomahawk.
The contract with the Victoria Quarter includes designing and producing a glossy magazine for the retail complex.
Think is also working with Yorkshire-founded Riverside Foods to launch its brand into the UAE market.
It also hopes to support other local companies with the potential to do business overseas.
Mr Inman said: “It’s a hugely exciting time for us. As we see our global ambitions realised, the team is sharing their talent and enthusiasm with foreign markets, which has a direct impact on the knowledge and diversity in the region.
“Opportunities like this help to show a new generation of marketers that the sky is the limit.
“Think has never been afraid of a challenge and we plan to expand our horizons into Egypt, China and India in the next couple of years.”