AN engineering company is reinforcing its operations in the Middle East.
Severn Glocon Group, which includes specialist valves firm Severn Unival at Milford Street, has opened a custom-built warehouse and offices in Dubai.
It has also appointed a series of dedicated agents to promote its products for the oil and gas industry in Yemen, Jordan and Iraq.
The move means Severn’s entire range of valves now become fully accessible to the Middle Eastern gas and oil industry – underlining the group’s commitment to businesses in the region.
Severn said its own-manufactured critical and severe service control and choke valves will also benefit from the new facility.
It said having facilities in the heart of its Middle East market would also reduce losses due to time zone differences and reduce flying times.
“Investing in our physical presence in the Middle East strengthens our world class positioning,” said Huddersfield-based director Colin Findlay.
“It is a critical territory for us and we anticipate an exponential growth in demand for our engineered products and services.”
The Group’s new agents are Galaxy International, covering Jordan and Iraq, and ATCOS Oilfield Services, operating in Yemen. They will work with the group’s own area managers based in the region.
Mr Findlay said: “A patch as diverse and extensive as the Middle East demands a finely-tuned localisation strategy.
“Careful selection and nurturing of the staff and agents who represent the group will be pivotal to our ongoing success.”
Earlier this year, Severn Glocon Group received the Queen’s Award for International Trade, acknowledging its overseas expansion and capabilities.
It was also ranked in the Sunday Times Fast Track 2010 as one of the fastest growing international sales organisations.
Severn Glocon Group designs and makes specialist valves for the energy industry in markets including the Middle East, the Far East, Europe, Canada, the USA and the North Sea.
Severn Unival, which has 80 employees, is responsible for repairing, upgrading and replacing control valves used in some of the most hostile natural environments.
The firm, which won the category for international trade in the 2009 Examiner Business Awards, has operated in the town for more than 25 years.