Use your loaf to become a star
Jun 27 2008 by Andrew Hirst, Huddersfield Daily Examiner
A NEW face is needed for a TV advertising campaign – and will probably come from Huddersfield.
A boy aged between 10 and 12 is required to star in the new advert for Hovis bread.
The company’s most famous advert was in the 1970s and featured a baker’s lad pushing a bike up a steep cobbled street.
The ad makers are staying tight-lipped over what the new advert is going to be like.
All we know is that the youngster needs to be white, aged 10 to 12 and slim – and ideally resemble Barnsley actor David Bradley who starred as Billy Casper in classic 1969 British film Kes.
And the budding stars need to dress down for the role.
The casting is being organised by Nicci Topping from Crosland Moor who runs her own company, Topps Casting.
She said: “I live in Huddersfield and it would be great if the new Hovis ad star comes from the town.’’
The casting session is this Saturday from 10.30am to 2.30pm at The Irish Centre on Fitzwilliam Street close to Huddersfield town centre.
Nicci will have a chat with the youngsters and draw up a shortlist who will be invited back for a second session on Tuesday.
“No acting experience is needed,’’ said Nicci. “It’s the look we’re after. We need an artful dodger like character and would like boys to come to the audition quite scruffy.’’
The successful youngster will need to be available to shoot the advert between July 23 and 29 in the north of England.