DRIVERS are being set a challenge for one day this year - to make sure that not a single accident happens on the region's roads.
Monday, May 1, has been designated as Safer Roads Day.
It's a repeat of the pilot day held 12 months ago, when there were no road deaths and only one casualty-causing crash.
Philip Gwynne, spokesman for West Yorkshire Casualty Reduction Partnership said he hoped this year's day would be just as successful.
He added: "Creating a death-free day on the roads is a tall order.
"But it can be achieved with the support of local people."
A big publicity campaign is being mounted to prepare drivers for the accident-free challenge.
Mr Gwynne said road casualties were at a low point, but the figures could still be better.
He said pedestrians had just as important a part to play in the campaign as drivers.
He said: "Every one of us can make a vital contribution to keeping death and injury off our roads.
"Safer Roads Day is all about encouraging people to pay that little bit more attention, to be that little bit more aware of what's happening around them, to think twice and not put themselves or anyone else at risk."