CLASSIC books listed in the BBC's Big Read campaign to find the nation's favourite novel are proving a big hit with buyers and borrowers in Huddersfield.
The winner of the public vote will be announced on TV this Saturday.
The favourite to clinch the title as the nation's favourite tale is JRR Tolkien's Lord of the Rings, thanks in part to the epic cinema trilogy.
Ladbrokes last week closed betting on the book because most of the money laid out was for the fantasy classic.
Rebecca by Daphne Du Maurier - a tale of mystery, suspense and violence - is topping sales at Ottakar's bookshop in New Street, Huddersfield.
Nationally, the top 100 books have sold twice as many copies than they did over a similar period in 2002.
Libraries around the country have reported dramatic rises in loans.
A display at Huddersfield Library has been stripped of all books which appear in the BBC's top 21.
"The books really have gone out well," said librarian Susan Lowe, who herself voted for the sci-fi comedy The Hitchhiker's Guide to the Galaxy.
"We have had people come in who have been watching the programme.
"There have been particular books featured like To Kill a Mockingbird.
"People who would never consider reading it have seen the programme, come in, and asked for it."
She said any initiative promoting literacy had to be a good thing.
"It's amazing how many people have talked about The Big Read. I don't think anybody doesn't know about it."