Nearly two thirds of shoppers said on-street “chuggers” put them off donating to their charity cause.
Chuggers, the name given to on-street collectors often dubbed “charity muggers”, are regularly seen on New Street in Huddersfield town centre.
But with the Christmas shopping season approaching, 61% of people in a survey revealed they would feel less charitable towards a cause if they were approached on the high street.
The nationwide survey of 2,000 people by Virgin Money Giving also found people would be more inclined to donate if a fundraiser was wearing an “embarrassing” fancy dress costume.
Jo Barnett, executive director at Virgin Money Giving, said: “Charity-giving habits are changing and our research shows that people will actively avoid hassle on the high street.”