Morrisons is pledging £100,000 to groups helping flood victims.

The supermarket giant has earmarked the money to communities affected by the devastating weather condition in north England and Scotland, including in Yorkshire.

Watch a before and after video below of flooding in Mytholmroyd, kindly shared by Raphael Pavel at raphaeloo.com

Video thumbnail, Mytholmroyd floods 2015 - video by Raphael Pavel (raphaeloo.com)
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The cash will be given to flood appeals that have been set up in the county, alongside those in Greater Manchester, Yorkshire, Lancashire, Scotland and Cumbria to help towards clean-up costs, emergency repairs and emergency supplies of clothing and food and drink.

Chief Executive David Potts, Morrisons said: “We have seen the terrible impact that the floods have had on communities that we serve and we want to do our bit to help.

READ MORE: ROKT Climbing Gym in Brighouse devastated by floods

“This money will help to start the clean-up process which will be a huge challenge over the coming days and weeks.”

Morrisons has already given food and other emergency supplies to crisis centres and staff have also been supporting the clean-up, running collections and operating donating stations.

Store cafés have also been used to provide free meals for displaced families.

Cooper Bridge's Old Mill pub flooded - pictures below.