Thousands of Yorkshire Water customers in Huddersfield will get their new, lower water bills from this week as the average bill drops by £13.

The company’s charges will fall by 3%, reducing the average annual figure from £373 to £360.

But the firm has pledged to invest more than £3.8 billion in the region’s water and sewerage services over the next five years.

The new bills will go out from this week and it means customers who pay by direct debit should see their payments lowered from their next payment.

Yorkshire Water Chief Executive Richard Flint said the company’s £3.8 billion investment would drive significant improvements in customer service, as well as delivering major environmental benefits across the region.

“This is great news for our customers who already benefit from having some of the lowest bills in the UK,” he said.

“When pulling together our plan, more than 30,000 customers gave us their views on what they thought we should be investing in. Our consultation programme was the biggest of all the water and sewerage companies, so we’re confident that it represents real value for money for our customers.

“As a company that prides itself on taking care of the water environment, we’re looking forward to building on the excellent work we’ve already undertaken to help improve the region’s reservoir catchments, countryside, rivers and streams,” said Mr Flint.

As the new bills reach customers, Yorkshire Water is encouraging more and more people to pay by direct debit. For every customer that makes the switch, Yorkshire Water has pledged to donate money to charity WaterAid.

Over a third of the company’s £3.8 billion investment plan is aimed at protecting and enhancing the region’s water environment, with £180 million alone set aside to improve the quality of Yorkshire’s inland waterways.