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Competition drives down rental prices
Mar 29 2008 by Our Correspondent, Huddersfield Daily Examiner
CAR hire rates for British drivers in Europe this summer are falling in the face of fierce competition - as major operators in the sector battle for bookings against newcomers keen to undercut rates and charges.
Says Rory Sexton at Economy Car Hire, who claims to have built an amazing £12.5 million turnover in Europe since launching in 2000: “Car hire booked during off-peak periods this year will be subject to some fantastic dates, deals and discounts and anyone who can travel during this time should take full advantage of these offers.
“The industry is becoming more expensive at the peak, less expensive in the rest of the year. Plenty of winter rentals are struck around £8 per day.”