It’s a far cry from a nice still life or watercolour landscape.
The latest big art exhibition to hit London’s Tate Modern is an opera for the 21st Century - powered by Huddersfield firm VoodooSMS.
The project, produced by Chicago-based curator Claire Molek, lasted for three days during the Offprint London fair, as part of the Yami-ichi Internet Black Market. The story was delivered over 6 hours.
The version to take place at the Tate Modern, which was powered by VoodooSMS, was the first live iteration, and was experienced by visitors to the Tate Modern between May 20 - 22nd. Earlier in May, a version of the work lasted for two weeks and was experienced remotely. This version was powered by SlickText, an SMS company based in the US.
Entitled Father’s To I’ve To Father’s, the name itself is enough to try to get your head around.
Click the video above to watch a clip
But its popularity has been sweeping the globe, after receiving rave reviews in Chicago.
Jake Harper, who uses the moniker Banrei, used VoodooSMS, who are based in Turnbridge Mills in Huddersfield, to deliver his opera for the iPhone generation.
Gareth Davies, managing director of the text message marketing service, said: “As a company, we’re all about constant innovation and new thinking.
“When Jake approached us, after being told by other companies that it was impossible, we decided to rise to the challenge.
“It’s has been an enormously rewarding project.
“Certainly, it has helped change people’s perceptions of opera. And as a high-tech business, perception change is at the heart of all that we do.”
Jake, who is also a composer, said: “A text-based opera is something I’ve been working on and trying to express for a while.
“I was drawn to the intimacy of being able to reach out and touch the audience, to be in this close proximity of someone’s intimate personal space.
“Each iteration and each piece of text is touching the person physically through the vibrating of his or her phone.