A Brighouse firm has signalled its intent for 2015 by doubling the capacity of its warehouse facilities – and setting course to create an extra 20 jobs next year.

Avocet Hardware has added 10,000 pallet spaces to the warehouse at its Brighouse headquarters.

The move comes in combination with a number of important new distribution deals, a significant investment in stock earlier this year and a pledge for quicker deliveries.

Rythm Jain Saigal, a director of Avocet Hardware, said: “We have been building the business steadily ever since we took it over in 2012 and all this hard work can now be seen coming to fruition.

“We have exciting distribution deals with the likes of Duffells; we have Glazerite becoming the first of what we hope will be many fabricated door manufacturers opting to install only ABS locks on its product; we have new Elite Centres coming on-board; new products on the way; and to back that all up – we now have the capacity to ensure our delivery is unrivalled in the UK.”

Croydon-based Duffells is a leading hardware and ironmongery distributor. Glazerite Windows Ltd, based at Northamptonshire, is a major supplier of trade frames, windows, doors and conservatories.

Avocet said more investment was expected in 2015, both in product and stock, while the in-house design team was working towards improving existing products and bringing new ones to market.

“We have a team here that wants to succeed,” said Rythm.

“They have the drive, the passion and the skills to do so, and I firmly believe that Avocet’s reputation will go on to far outstrip that enjoyed prior to our involvement.”

The latest developments follow Avocet’s expansion of its field sales presence with the appointment of three new business development managers earlier this year.

Warehousing at Avocet Hardware in Brighouse
 

The arrival of Mark Peach, Jamie Wilson and Graham Spalding takes its full-time field sales presence to eight – backed up by an eight-strong telesales team working out of the Brighouse head office.

Avocet Hardware was rescued from administrators by the Jain family in February, 2012, since when they have been working to improve the firm’s fortunes with the investment of millions of pounds in the business.

The company operates three divisions – covering doors and windows, high security locks and builder hardware – and aims to become the leading player in the home window and door security market.

The Jain family has business interests in Malaysia, Indonesia, India, China and the UK. In recent years, the family has come to specialise in rescuing stricken companies.

Avocet went into administration in January after being hit by losses at its Chinese operation – which was sold in December, 2011 – and by the collapse of a major customer.

Avocet, formed in 1978, operates from premises at Brookfoot Mills, which include warehousing, a reception and a showroom.