A GOLF retailer based in Huddersfield is on the fairway after posting record results.
Direct Golf UK, which has its registered office at Milnsbridge, said it had increased like-for-like revenue and profits for the year to September, 2009.
While sales were flat on the high street, online revenues were up “significantly” on the previous 12 months following investment in staff and systems to price its products competitively and speed up deliveries to customers.
Chairman John Andrew said: “Our continued commitment to offer world class customer service, great prices with super-fast delivery has been very popular with our customers and seen us take market share from our competitors in a very tough market place.
“We have achieved this through increasing the product range and availability, controlling costs, improving sourcing and making efficiencies where possible.
“My experienced and dedicated employees have shown once again that any business that focuses on keeping its customers happy can succeed even in the toughest of times.’”
The company plans to add to its 12 stores over the next few years.
Managing director Neil Bell said: “To achieve growth in the retail market during a recession is nothing short of outstanding. While it is impossible to predict the year ahead, we remain extremely positive about the future.”
