A CAR dealership has driven away with a monthly business award.
Paddock-based Longley Park Motors, was named Business of the Month in the competition run by Huddersfield law firm Eaton Smith in conjunction with the Mid Yorkshire Chamber of Commerce and government export support body UKTI.
The award came in recognition for the firm’s strong performance and contribution to the local economy.
It was presented to managing director John Waite by Chris Taylor, of Eaton Smith, at the law firm’s High Street premises.
The dealership was founded in 1981 by local garage boss Tony Baines, who re-mortgaged his home and took a loan from Lada Cars UK in order to start his business. His decisive nature and hard work paid off and his business went from strength to strength.
Tony died in 2008, but the dealership continues to operate to the high standards of customer care put in place by its founding manager – with a personal approach and flexibility that enables it to compete with even the largest franchises.
The company, which has 19 employees, has consistently outperformed the national market by a considerable margin, growing its market share significantly over the past three years.
Successful growth of the brand has led to recent expansion and investment, including the opening of a brand new after-sales facility.
Mr Waite said: “2011 has been yet another record breaking year. With Kia Motors, we have the opportunity to sell a truly fabulous range of cars.
“We always endeavour to make buying a car both a satisfying and comfortable experience.
“I am very proud of Longley Park and our reputation. I am honoured to be the guardian of it.”
The Business of the Month Award is open to firms in Calderdale, Kirklees and Wakefield. Contact Ian Greenwood at Eaton Smith on 01484 821389.