TOURIST chiefs in Yorkshire are celebrating again.
The Have a Brilliant Yorkshire campaign to promote the county as a tourist destination has beaten some of the best travel brands on the planet for the second year running, winning a prestigious World Travel Award for the World’s Leading Marketing Campaign.
It means in the past two years the county’s destination management organisation has beaten a who’s who of the travel industry to put Yorkshire on the global map.
Destinations and marketing teams behind the likes of Brazil, India, South Africa, Abu Dhabi, Qatar, Etihad, Kuoni, Expedia, Visit London, and Visit Scotland have all been beaten by the marketing campaign for Yorkshire, which picked up the award at a ceremony in Doha, Qatar.
