A SCHEME to crack down on child sex abuse - including internet child porn - was being unveiled today.
Home Office minister Paul Goggins was to officially launch the Child Exploitation and Online Protection centre in London.
Its leaders say they will bring an innovative approach to tackling child sex abuse by bringing police, computer industry experts and specialists from children's charities together under one roof.
The scheme will look at combating images of child sex abuse and other issues, such as online grooming.
Jim Gamble, the head of the new body and former deputy director general of the National Crime Squad, said: "The centre is the most significant development in child protection in recent years.
"Our message is clear: If you're a sex offender, get help or get caught."
The internet safety adviser at children's charity NCH, John Carr, said: "We welcome this important initiative.
"It promises to help keep children safe online, both in the UK and across the world.
"We are particularly pleased to see industry, law enforcement and children's charities working together in this highly innovative way, to ensure appropriate safeguards are in place to help protect our children from harm."