ASK children who Gez Walsh is and they'll tell you with glee.
They love him.
And the reason the Dalton poet is so popular is the subjects he chooses to write about.
He lets his imagination run wild on subjects ranging from spots to bottoms and all the unmentionables inbetween.
The 45-year-old started to pen poetry to get his dyslexic son, Lee, interested in words.
And now he has sold hundreds of thousands of his first poetry book called The Spot On My Bum.
Gez - who now spends his days touring schools doing poetry readings and workshops - said: "The whole idea behind the poems is to get children interested in reading.
"There's no point trying to be big and clever. You have to write at their level with very basic rhymes about some very basic subjects.
"But it proves reading can be fun."
When Lee was a young child Gez would write a poem for him and then Lee would write one in return.
The two had a great time. Schools found out about it and invited Gez in and things just snowballed from there.
"Poetry is so accessible," said Gez.
"And it is also exceptionally concise. You can say so much in just four lines."
But, despite the fun, all Gez's poetry books have a final verse with a serious side to it.
"Sometimes this can surprise or even shock people," he said.
"But it can get the message across and makes them stop and think."
One of the more controversial ones dealt with the issue of child abuse.
Gez said: "One thing about abused children is that they keep quiet.
"So a poem like that just might encourage them to tell someone."
Gez was a joiner and then a social worker before becoming a full-time poet four years ago.
He is married to Carol. Lee is now 18.