RESERVOIRS full to the brim.
A major dip in ice cream sales.
Bustling business for tanning salons.
Just some of the effects of the wettest British summers since records began in 1766.
As our pictures show, reservoirs across the Huddersfield area are almost full to overflowing.
Steve Parsley, of Yorkshire Water, said they were 97% full.
He added: “The only reason why they’re not at 100% is because we have a system to allow them to drain before they get to that point.
“At this time of year, in percentage terms, we would normally be expecting them to be in the low 80s or high 70s.
“It’s fair to say we are not anticipating any water shortages in the near future.”
But he said the experience of Severn Trent Water in the West Midlands, where hundreds of thousands of people have been left without running water, proved the rainfall did not make water companies’ jobs easy.
He said: “We have to deal with water dispersal as well as supply and the sewage system has been working to capacity.
“This summer’s weather has stretched us all the way.”
Huddersfield ice cream firm Dixon’s has also felt the impact of the excessive rain.
Business at the company, which has shops at Longwood and Birkby and supplies four ice cream vans, has slumped as customers have stayed away.
Partner Charles Cartwright said: “Compared to last July we are probably 40% down.
“It hasn’t been this bad for a long time.
“May to August is our main selling time, but this year it hasn’t got going at all.
“In a normal summer you don’t expect wall to wall sunshine, but you expect bursts.
“This year there hasn’t been one good week.
“It has been an ongoing struggle and there’s no sign of it picking up, it’s a total wash out.
“It’s hard to say what the long-term effect will be.
“Because we had a good year last year, we can struggle by this year, but if it were to happen again next year we’d be in serious trouble.”
One industry that seems to have profited from the bad weather is the tanning trade.
Town End salon Tang-Go has seen an increase in numbers.
A spokeswoman said: “The funny thing is, more people tend to come in when the weather gets nicer and they’re getting ready to go on holiday.
“But I think the bad weather has had an effect. It’s the only way they’re going to get any sunshine at the moment.”