AN ECO-FRIENDLY dry cleaners has opened its doors in Brighouse.

Johnson’s Cleaners, on Commercial Street, has invested £40,000 in new technology designed to be kind to the planet.

The innovative Green Earth technology is part of a £6m scheme by the company to use liquid silicone cleaning solvent derived from natural sand – the same ingredient used in everyday shampoos, conditioners and lotions.

Proven to be kinder to skin and clothes, the solvent breaks down easily into natural elements if released into the environment.

Branch manager, Pat Craven, who has worked at the store for 17 years, said: “The branch will be using the latest eco-friendly equipment and the shop front and interior has been transformed.

“A lot of hard work has gone into refurbishing the branch and we’ve all received additional training on the benefits of using greener cleaning technology.”

The new-look store was opened by Mayor of Calderdale Ann McAllister.