HUDDERSFIELD'S free town bus has carried 1,000 people in one day for the first time.
The tally was reached on Thursday, November 30, when 1,080 people used it.
It takes the tally to over 20,000 passengers in its first five weeks.
Metro chairman Clr Stanley King said: "We knew there was a strong demand for this service.
"The growing passenger numbers over its first few weeks have borne this out."
Kirklees councillor Martyn Bolt said he was delighted with the success of the service.
"Reaching 1,000 passengers in a day is an important landmark for the Huddersfield FreeTownBus service.
"It is helping people get around the town quickly and conveniently and at the same time discouraging them from bringing their cars into the town centre."
The service was developed through a partnership between Metro and Kirklees Council.
The FreeTownBus service runs every 10 minutes from 7.30am to 7.00pm Monday to Friday and from 8.30am to 5.30pm on Saturdays with a late-night service operating until 9:00pm on Thursdays up until December 21.
It is operated by two brand-new, low-floor, 29-seat single-deck vehicles, and follows a 1.5 mile route linking key locations around the town centre.
Among the 13 stops are the town's bus and rail stations, Huddersfield University, the Kingsgate Centre and the indoor and outdoor markets.
Passenger Arnold Hilton, of Deighton, said: "As an 81-year-old suffering with Parkinson's Disease I am able to board FreeTownBus in the bus station, ride to Queensgate, look round the market, then ride to Kingsgate look round, then ride to the open market, then ride to Market Street to catch the bus home. "