A SERIES of “Cold Calling Zones” are to be set up in Mirfield.
And it will mean that doorstep traders who persist in calling on homes could end up in court.
They could face prosecution under the Consumer Protection from Unfair Trading Regulations 2008.
The zones, which will be introduced from August 1, are a Trading Standards-led initiative working in partnership with the police and Kirklees Council.
They hope it will shield residents from bogus doorstep callers and from doorstep crimes such as distraction burglary.
The zones, the first of which will be set up in the Stocks Bank and Nab Lane areas of Mirfield, will be clearly signposted through signage that will leave cold callers with little doubt as to where they are not welcome.
Graham Hebblethwaite, chief officer for West Yorkshire Trading Standards, said: “Any scheme set up to protect the community by deterring uninvited callers is a positive thing and we will support any initiative which will improve the quality of life for local residents.
“We always advise people never to do business with a person who calls at their door without an appointment. If you need work doing, always obtain two or three quotes from reputable traders, in particular those that are members of registered trader scheme.”
Insp Jenny Thompson, of the Dewsbury and Mirfield Neighbourhood Policing Team, said: “Bogus and unwanted or cold callers can intimidate the vulnerable in our communities, so we are pleased to be working with our partners to create these Cold Calling Control Zones.”