SHE’S a blunt-speaking Huddersfield lass with a winning smile.
And she is determined to change a nation’s energy habits.
Pretty Penny is joining Wallace and Gromit on our TV screens as part of an energy company’s advertising campaign.
She has been inspired by a number of celebrities – but she has a real Huddersfield woman as her voice.
Actress Jodie Whittaker, star of several hit films, was approached to be the voice of Penny.
A spokesman for the company behind the creation said: "We wanted someone with a warm, northern, friendly accent and a woman from Huddersfield certainly fits the bill".
Aardman Animations said they hoped Pretty Penny, designed in the same way as the famous duo, will encourage the public to become more energy efficient.
The team has drawn on inspiration from some of the country’s best known celebrities to create Penny, who is described as 29-years-old, 5ft 6in tall, and from Huddersfield.
She has the hair colour of model Lily Cole, the face of newsreader Fiona Bruce and the smile of The One Show’s presenter Christine Bleakley.
Penny also has the fashion sense of This Morning presenter Holly Willoughby and the sense of humour of Coronation Street actress Sally Lindsay.
Penny’s launch by npower has coincided with Energy Saving Week, which started yesterday.
The firm hopes she will encourage people to use power efficiently through her "honest, open and helpful advice".
Merlin Crossingham, creative director for Wallace and Gromit, said: "We get the inspiration from our characters from all sorts of unexpected places.
"It made sense to use people from popular culture that people could relate to when creating Penny."
Kevin Peake, marketing director at npower, added: "Wallace and Gromit have become fantastic energy efficiency ambassadors.
"We wanted to create a character that people could directly interact with on anything to do with being smart with their energy choices.
"It’s never been more important to be efficient with our energy. As well as helping to save the planet we want to help people save a Pretty Penny too."