A FIRM from Huddersfield is under the global spotlight this week at a major international healthcare show.

Paxman Coolers, which makes scalp cooling equipment to combat hair loss in cancer patients, is in the running for the title of Most Innovative Product for Export at Arab Health 2011 in Dubai. The winner will be announced on Thursday.

The system developed by the Fenay Bridge firm causes blood vessels in the scalp to constrict, reducing blood flow to the hair follicles and lessening the chance of damage by chemotherapy agents.

UK business ambassador Lord Darzi is attending Arab Health to support the system and promote the UK healthcare industry.

The eminent British surgeon and former health minister, took part in the opening ceremony at the four-day event, which is expected to attract more than 66,000 visitors.

He said the UK medical technology sector generated about £10.6bn of turnover and was at the forefront of healthcare innovation.

He said: “We already have strong trading relations with countries across the Middle East, but we can work even closer together to ensure we can all benefit from the latest technologies and medicines developed by UK companies on show here at Arab Health 2011.”

Paxman Coolers is one of three UK firms shortlisted for most innovative export product – alongside companies from Glasgow and mid-Glamorgan.