HUDDERSFIELD Town have a new star signing on the wing.

After moving up a flight in football with promotion to the Championship, the club has now announced a partnership with airline Virgin Atlantic.

The link-up is a major coup for the club and underlines its determination to break into international markets.

Town commercial director Sean Jarvis and international development manager Ajin Abraham joined James Rowan and Claire Barlow, of Virgin Atlantic, at Manchester Airport to toast the new deal in front of one of the airline’s impressive Airbus A330-300.

Virgin Atlantic, who have bases in the north of England that enable the carrier to take business and leisure customers around the world, will use its extensive network to help Town raise its profile overseas.

Virgin Atlantic was formed by Richard Branson in 1984 and has gone on to become one of the world’s leading airline brands.

Mr Jarvis said: “I’m absolutely delighted to announce the new partnership with Virgin Atlantic.

“Everyone at the football club is incredibly excited to work alongside such a global brand and pioneer in its industry and I think it is a testament to the ambitions and growth of Huddersfield Town that Virgin Atlantic has come on board with us.

“Obviously, our core market – both in terms of fans and businesses – is Kirklees and Yorkshire, but it would be remiss not to explore wider markets across the country and worldwide, albeit very


“Promotion to the Championship will increase our television viewers numbers across the globe and that – combined with the innovative work we are undertaking off the pitch – makes us a very attractive proposition.

“I firmly believe this new partnership will not only be of huge benefit to the Club, but also to our extensive network of business partners.”

Mr Rowan, north of England sales executive for Virgin Atlantic, said: “Virgin Atlantic Airways is delighted to be in partnership with Huddersfield Town.

“This partnership will help us explore the opportunity to reach out to not only people associated and linked to HTAFC, but to a whole new audience of business and leisure travellers through the links associated with the club.”

He said: “Manchester Airport is a key departure point for us with our direct services to Orlando, Barbados and Las Vegas.

“The partnership reconfirms our commitment to work with organisations who share our vision and passion.

“I am sure that this partnership will be one that benefits both parties both in the short term, but also looking further in to the future”.